BSc Business Management

Year 1

• Gain a solid understanding of management in a business and enterprise context. Learn about the the ethical and sustainability issues of businesses from a global perspective, while developing your understanding of leadership, marketing and the digital economy. Throughout your degree you have the opportunity to work on live case studies and with businesses to develop your learning and apply theory to practice.

  Core modules

  • Developing Management and Leadership Competencies (HRL4001)

    This module introduces you to the practices of the manager and leader, exploring the key attributes, roles, responsibilities and challenges facing them in 21st century organisations, and the attributes, skills and competencies required to be effective. The module focuses on leadership and management practice and encourages a self /individual developmental approach, enabling you to reflect on your current and future competencies.

  • Business and Management Internal Setting (HRL4002)

    This modules encompasses the internal aspects, functions and processes of organisations, including their diverse nature, purposes, structures, size/scale, governance, operations and management, together with the individual and corporate behaviours and cultures which exist within and between different organisations.

  • Marketing, Enterprise and the Digital Economy (MKT4003)

    As consumer behaviour and needs change, organisations need to become more creative and entrepreneurial in every aspect. This module will provide you with the foundation knowledge of consumer behaviour in the digital world; how businesses are adapting and developing effective entrepreneurial climates, cultures and structures for long-term sustainability. You will explore the role and impact of digital technologies and how the integration of online and traditional marketing techniques can be successful.

  • Business and Management External Environment (STO4001)

    This module introduces students to essential understanding and competencies in the dynamic and changing nature of business and the consideration of the future of organisations within the global business environment, including the management of risk and business resilience.

Year 2

• Develop employability skills further by focusing on the practical techniques for managing people, operations, resources and projects. Work with students from across the faculty on the challenge module, which focuses on global issues.

  Core modules

  Optional modules

  • Managing Business Information: Economic and Financial Data and Business Analytics (ECN5008)

    Excellent business performance can only be sustained if managers have access to high quality information. This module explores economic and financial data, common management decision making techniques (e.g. processes, models, analytical methods and information support) and analytical frameworks in the context of their role in informing key business decisions (e.g. pricing, investment, cash flow, organisational finance, research and development etc).

  • Managing People, Productivity and Operations (HRL5001)

    Operations involves the production of goods and services through the coordination of human and other resources, where these resources are managed effectively levels of productivity that provide competitive advantage may be achieved. In this module you will explore how major themes of operations and human resource management interlink to influence organisational decision making and aspects of organisational and individual performance.

  • Careers and Professional Development (PBS500CPD)

    This module is aimed at enhancing students employability skills and knowledge especially those who will be undertaking an industrial placement in the third year of their degree. It is designed to build on skills learned in Stage 1 and helps students in their search for a placement, and in their preparation for the placement itself.

  • Challenge Module (HRL5008)

    Through this module you can select from a choice of topics related to the big challenges business and society are facing today. These might be drawn from the UN Sustainable Development Goals or a country's industrial strategy.

  • Contemporary HRM (HRL5002)

    In this module, you will focus on exploring the management of human resources in modern organisations operating in complex environments.

  • Human Resource Management in a Global Context (HRL5003)

    This module introduces you to the consequences of globalisation for workers and how they are managed, the particular people management issues confronted by multinational corporations (MNCs) and the human resource management systems adopted in different national contexts.

  • Managing Change (HRL5004)

    This module considers the importance of change management and how it can be achieved and sustained. You will examine how change affects organisations and the individuals who work within them. You will go on to evaluate the means by which change can be analysed and implemented, considering the interactions between strategy, policy, human resources, and the organisational environment.

  • Marketing for a Digital World (MKT5003)

    In this module you will examine the impact of new forms of digital technology on all aspects of the modern marketing mix, organisational strategies and consumer facing activities. You will examine new approaches for segmentation, targeting and positioning to generate sales through a digital lens. This module further aims to provide a greater understanding and awareness of the relationships between marketing and digital technology.

  • Strategic Marketing Management (MKT5004)

    The module is designed to provide business students with an understanding of the essential elements of the marketing management process. It explores the way in which marketing strategies can be developed and implemented in business organisations, and the relationship between marketing, other functional areas of management and the external environment. It will address the potential impact of current issues on the marketing process.

  • Project Management (STO5001)

    This module provides insight and application into key aspects of successful project management and the project management lifecycle.

  • Responsible Global Enterprise (STO5002)

    The module will focus on the management of global enterprises in a responsible way. You will consider the various forces within the local and international environments that are likely to influence firms’ expansion activities, including location choice, entry mode, internationalisation patterns and growth strategies. You will also explore the pros and cons of globalization, the emerging trends in deglobalization, fair trade practices and responsible foreign direct investment (FDI). Finally, you will examines the costs and benefits of offshore outsourcing as a part of global supply chain management and in the context of corporate social responsibility (CSR).

  • Social Change Issues (HRL5006)

    This module will introduce, assess and evaluate the social issues affecting people globally and is designed to help you become aware of the key historic and current issues that many believe require social change. You will explore and analyse the ways societies and their norms and cultures have been created and then what may need changing. It assesses the key issues and factors which create a society which is coming under increased pressure to change. You will also examine what social change means and what change might mean through the prism of a variety of disciplinary perspectives.

• Optional placement year

• Put theory into practice with an optional placement year. Supported by a dedicated team, you undertake a paid position within a public or private sector organisation relevant to your interests.